Sunday, February 17, 2008

Link Building | Link Popularity | Link Exchange

Link Building
What is Link Popularity?
Link Popularity refers to the number of links pointing TO your site FROM other sites on the Web.Building links is one of the most important factors in getting top placements on the major search engines Google ,yahoo.,msn and altavista etc..
At last, something that all professional SEO’s agree on: Link building
Well, almost. We are all in agreement that without links, your site will not be seen or valued by search engines. We also agree that with all factors being equal, to out rank your competitors, you will need to build more and higher quality inbound links.
What is link building about and where should you put your efforts for maximum return? Link building is not about search engine optimisation, it's not about boosting your Google PageRank, it's not about publishing a link directory and it's not about swapping links with as many other websites as possible.
Link Building Myths
Are free directories a good place to build links?Only dmoz.org has substantial linking value. It is an authoritative directory used by Google, Alexa and other search engines with very strict editorial standards. Make sure that you are listed in dmoz.org, but don’t waste time with too many other free directories.
Is link building easy and can we do it in house?Anyone that has taken a week of their schedule to build inbound links to their website will be able to answer this question with passion. Even the struggle to deliver effective link building solutions to their clients.
Building links through reciprocal link exchanges is a simple yet very powerful website promotional tool.If done correctly, increasing your linkage will:
1. Increase your traffic significantly.
2. Improve your visibility in the search engines.
3. Provide an added resource to your website.
4. Save you a lot of advertising money.
5. Save you time.
Before you start, you need to know that the largest drawback with building one's link popularity properly is TIME. It takes time to:
· Find the websites to link with
· Make the link requests
· Wait on those link requests
· Process, organize, and manage the links
· Have the search engines find or "spider" your link partners
Check to see if your links are still on your partner's websites

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